Posts Tagged ‘public relations’

The Olympic euphoria of London 2012 could be about to rekindle this week, as the Paralympic games start on 29th August. If the Paralympic games are half as popular and excite the public as much as the Olympic games remains to be seen. At the Practice PR office we enjoyed the games very much (particularly […]


From controversial fast food sponsors to ambush marketing ‘counter-attacks’, Olympic sponsorship seems to be one of the toughest games at play in London 2012. We have seen it coming in past editions but in London, questions about sponsorship have hit the headlines regularly and a couple of important points that can’t be ignored have been […]


Sunday August 11, Prize money all to winner of €500 MPM Equestrian will host the inaugural John Mullen Memorial Cup on Saturday August 11, 2012. This One Day Horse Show is in memory of the late John Mullen co-founder of MPM Equestrian. This show will consist of five classes, an 80cm class, a 90cm class, […]


Top misconceptions when hiring PR Are you thinking about hiring a PR company to help your business? Don’t do it if you think…   -The PR company will ‘make’ stories for you. Not quite. In order to write stories (good stories), the PR company you hire will need the raw material and content that only […]


Art lovers and investors competed for a rare pencil drawing of famed English artist Thomas Gainsborough at the second art auction hosted by Riverside Art Gallery in Tinahely. Eventually, the much sought-after prize was won by a telephone bidder at a price that well-exceeded the reserve of 350 euro. The ‘Portrait Study of a Lady’s […]


Leading Research Firm Places Infor on the 2012 Value Index for Financial Performance Management Infor, a leading provider of business application software serving more than 70,000 customers, today announced that Ventana Research has ranked the company as a top software vendor in its 2012 Value Index for Financial Performance Management (FPM). The Index analyzes how […]


The essence of good public relations is good content. To be able to attract the interest of journalists and bloggers, your business must have news, stories to tell. Some businesses struggle to determine what would be considered ‘news’ in their organisation or separate what is news to you as a business owner and what is […]


PR and getting media coverage is a tough game. It is not rocket science but it can be tricky. The essence of public relations is sending stories to people who might (and only ‘might’) be interested in them, with the hope that they will find them interesting and write about it. There is no money […]


PRESS RELEASE Entrepreneur Seán Melly is taking on a 5-day cycle from the most southerly to the most northerly point inIrelandto raise funds for the Irish Hospice Foundation Nurses Night Care service. Melly, a successful entrepreneur and investor in the telecommunications and technology sectors, is part of a group of 10 cycling enthusiasts from South […]


Paddy’s Day

14Mar12

Shamrocks will spring, rivers will turn green and leprechauns of all sizes will get out for the day in Dublin, Sydney, Berlin and New York. Yep, Saint Patrick’s Day is here again and, tacky gimmicks aside, we can’t deny it is the biggest and most far reaching publicity campaign for the country – besides it […]