Archive for the ‘PR commentary’ Category
The Olympics… It’s complicated
From controversial fast food sponsors to ambush marketing ‘counter-attacks’, Olympic sponsorship seems to be one of the toughest games at play in London 2012. We have seen it coming in past editions but in London, questions about sponsorship have hit the headlines regularly and a couple of important points that can’t be ignored have been […]
Filed under: PR commentary, public relations | Leave a Comment
Tags: London 2012, Olympic Games, Olympic sponsorships, Olympics, PR, public relations, sponsonrs, sponsorship rules
Don’t hire a PR company if…
Top misconceptions when hiring PR Are you thinking about hiring a PR company to help your business? Don’t do it if you think… -The PR company will ‘make’ stories for you. Not quite. In order to write stories (good stories), the PR company you hire will need the raw material and content that only […]
Filed under: PR commentary, public relations | Leave a Comment
Tags: hiring PR, Ireland, PR, PR advice, Practice PR, public relations, small business, top misconceptions
The essence of good public relations is good content. To be able to attract the interest of journalists and bloggers, your business must have news, stories to tell. Some businesses struggle to determine what would be considered ‘news’ in their organisation or separate what is news to you as a business owner and what is […]
Filed under: PR commentary | Leave a Comment
Tags: advice, business PR, Good PR, good Public Relations, Ireland, PR, Practice PR, public relations, SME, what is a good PR story, what is a good story, Wicklow
PR and getting media coverage is a tough game. It is not rocket science but it can be tricky. The essence of public relations is sending stories to people who might (and only ‘might’) be interested in them, with the hope that they will find them interesting and write about it. There is no money […]
Filed under: PR commentary | 3 Comments
Tags: business advice, Ireland, PR, Practice PR, Press Release, public relations, Wicklow
Paddy’s Day
Shamrocks will spring, rivers will turn green and leprechauns of all sizes will get out for the day in Dublin, Sydney, Berlin and New York. Yep, Saint Patrick’s Day is here again and, tacky gimmicks aside, we can’t deny it is the biggest and most far reaching publicity campaign for the country – besides it […]
Filed under: PR commentary, public relations | Leave a Comment
Tags: Brand Ireland, Ireland, Irish, marketing, Paddy's Day, PR, public relations, publicity, Saint Patrick's Day
It seems Facebook is courting controversy these days. There are a lot of users unhappy about begin forced into the new timeline, no one likes change after all, but more worrying are the blurring issues over privacy and who is managing that, and how. Facebook seems to be getting in hot water very regularly these […]
Filed under: PR commentary, Social Media | Leave a Comment
Tags: ban, breastfeeding, comment, Facebook, Ireland, PR, public relations
#thewomanontheleft
If you observe carefully paintings and idols of Deities inIndia, female idols are always on left hand side of the male idol. You can also observe in temples that woman deity is placed on left had side of the male deity. Apparently this is all down to the left and right hand side of the […]
Filed under: PR commentary | Leave a Comment
Tags: Hugh Grant, media, PR, public relations, tabloid, Twitter, UK hacking enquiry, womanontheleft
Learning about Social Media
Jillian was asked to speak at two Kildare #SMECommunity meetings last month and joined a very interesting group of people. Alison and Tara of Aliara Ltd were the hosts and joining Jillian on the podium were Wendy from My Chef at Home, Jim from Glic-IT and Matt from Halo Café. The topic to speak to […]
Filed under: PR commentary | Leave a Comment
Tags: #SMECommunity, aliara ireland, Aliara Ltd, Glic-IT, halo cafe, Ireland, Jillian Godsil, Kildare, my chef at home, PR, psneeze, public relations, social media, Twitter
Last week, we came across some very funny retweets: supposedly, someone had hijacked the Twitter account of social marketing specialist Mark Davidson. The impostor was one of his Twitter ghost writers, who (the story went) had just been fired by Davidson. And, guess what, he had forgotten to change his password so the disgruntled ex-employee […]
Filed under: Just out of interest..., PR commentary, public relations | Leave a Comment
Tags: ghots writer, hoax, journalism, Mark Davidson, marketing, PR Ireland, Practice PR, publicity, Twitter
PracticePR 
Rekindling the flame
The Olympic euphoria of London 2012 could be about to rekindle this week, as the Paralympic games start on 29th August. If the Paralympic games are half as popular and excite the public as much as the Olympic games remains to be seen. At the Practice PR office we enjoyed the games very much (particularly […]
Filed under: PR commentary | Leave a Comment
Tags: Ireland, London2012, Paralympic games, Paralympics, PR, public relations