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PracticePR 
The Royals go viral
It might not be everybody’s cup of tea but the wedding of the year (and probably the decade) is almost upon us; and clever marketing execs weren’t going to let this opportunity pass. Earlier this month, T-mobile (with excellent previous video credentials – remember the airport singing flash mobs?) ‘ripped off” the 2009 You Tube hit ‘JK wedding entrance dance’ […]
Filed under: PR commentary | Leave a Comment
Tags: digital marketing, PR, public relations, Royal Wedding, T Mobile, The Other Guys, viral videos, wedding entrance dance